SEO Tips
UTM Parameters: How To Use Them For Your Law Firm Marketing
Have you ever looked at your digital marketing reports and wondered how to tell what traffic comes from what efforts? Is it coming from your investment in digital marketing, referrals, or your team’s networking efforts? Google Analytics allows you to track actions visitors take on your website, where the traffic is coming from, and much…
Read More8 Online Marketing Tips for Lawyers
There are more than 1.3 million licensed lawyers in the U.S. today. Even if you narrow down that number to just those practicing the same type of law as your firm, in the same area as you, the competition is still fierce. But thanks to the internet, the days of depending on costly television ads…
Read MoreWhat Is SEO And How Can It Benefit My Law Firm?
As a lawyer, you are hired to represent clients in legal matters. Building likability and trust is important – if clients don’t like or trust you, then you may lose them. Now, think about your website – what do you need? You need people to go to your site, right? Without clients, you have no…
Read MoreHow To Improve Your Google My Business Listing
Have you ever done a Google search, and see the map with the 1-5 star ratings for a couple of relevant firms? Wouldn’t it be great if your firm was in that list? It can be – and one of the critical pieces is to get happy clients to review your firm on Google. We usually…
Read MoreHow Site Speed Affects Your Law Firm’s Website
Years ago, Google announced that site speed would be one of the signals in their ranking algorithms. Many people outside of the SEO industry didn’t notice this change, and are still using low cost shared hosting plans and taking a hit because of it. Without a doubt, there are more highly weighted search indicators such…
Read MoreThree Easy Law Firm SEO Tips
It’s pretty much a given that your law firm needs a website, but are you getting the traffic and new clients from your site that you’d like? Although search engine optimization alone for your law firm can be a full time job, there are a couple of things going into the new year that you…
Read MoreGet Your Law Firm Added To Apple Maps
Apple’s recent release of iOS 6 came with a totally new offering from Apple in their Maps product. Although it has a large number of businesses already in the database, there’s a chance that your firm may not be listed. As more and more people start using iOS 6, you’ll want to make sure your…
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